Getting in front of IT leads at a seminar or webinar creates rapport and shrinks the IT sales process. But you’re not a marketer or event coordinator.

Discovering these techniques for yourself will change your entire outlook on software development-just like it did for me.

Instead of feeling overwhelmed by the flood of “must-know” new technologies, frameworks and tools that you’re bombarded with every day, you’ll adopt a Zen-like attitude toward the churn.