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For startups and established businesses, or for anyone interested in what the future holds, Machine, Platform, Crowd is essential reading.

 
 
 
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Accelerate your learning with the Machine, Platform, Crowd: Harnessing Our Digital Future course, priced at just $9.18 on ESYSGB.com! Explore our extensive catalog of over 60,000 downloadable digital courses across Uncategorized. Experience flexible, self-paced learning from experts and save over 80%. Empower your future today!

eBook: 416 pages

Language: English

ISBN-10: 0393254291

ISBN-13: 978-0393254297


From the authors of the best-selling The Second Machine Age, a leader’s guide to success in a rapidly changing economy.

We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than corporate research labs.

MIT’s Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. In all three cases, the balance now favors the second element of the pair, with massive implications for how we run our companies and live our lives.

In the tradition of agenda-setting classics like Clay Christensen’s The Innovator’s Dilemma, McAfee and Brynjolfsson deliver both a penetrating analysis of a new world and a toolkit for thriving in it. For startups and established businesses, or for anyone interested in what the future holds, Machine, Platform, Crowd is essential reading.


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Machine, Platform, Crowd: Harnessing Our Digital Future
Machine, Platform, Crowd: Harnessing Our Digital Future