The SellerPro Academy – Jonny

Description

Unlock exclusive learning opportunities with the The SellerPro Academy – Jonny course at esys[GB]. Explore expert insights, advanced techniques, and practical applications from world-renowned instructors in your chosen field. Empower your growth and career with our curated collection of over 70,000 courses from top authors such as John Overdurf, Conor Harris, Tony Robbins, Dr. Joe Dispenza, and more.

The SellerPro Academy

Helping ordinary people create extraordinary things, just one product at a time.

Course Curriculum

Introduction

• Welcome To The SellerPro Academy (1:02)
• How To Navigate The Training (7:34)
• Graduation | Joining the 10K & 100K Club (4:06)

Success Habits of 100K Club Members

• You're Not Looking For A Product… (22:29)
• Commitment Success Habits (10:56)
• Crisis Prevention (8:39)
• Smashing Goals (4:38)

Support Resources

• Overview (11:50)
• Access The Mastermind Group (8:30)
• Getting Personalised Support (9:19)
• Joining Bi-Weekly Strategy Calls (4:50)
• Using Amazon Seller Support (6:38)
• Giving Feedback On The SellerPro Academy | The Feedback Loop (3:21)
• Downloadable Resources | Discounts | Contacts
• Verify Your Knowledge

Required Foundations

• Setting Up Your Business For Success (16:09)
• Verify Your Knowledge

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Customer Dynamics

• Overview (3:13)
• Buying Triggers (7:41)
• The Complete Solution Overview (4:59)
• Potential Customer Needs (7:35)
• Potential Customer Solutions (4:59)
• Product Verification (7:51)
• Verify Your Knowledge

Product Discovery

• Overview (3:17)
• Research Limits (7:34)
• Selling Restrictions & Gated Categories (11:47)
• Checking For Trends (4:59)
• Intellectual Property (IP) (15:50)
• Analysing Demand Data (16:14)
• Tracking Daily Sales (7:42)
• Product Discovery Database (3:56)
• Product Research | Research Tools Method (22:57)
• Product Research | Seller Stores Method (6:23)
• Product Research | Supplier Method (7:38)
• Product Research | Amazon Launchpad (7:16)
• Verify Your Knowledge

Creating Irresistible Offers

• Overview (1:11)
• People Buy Offers Not Products (9:03)
• Physical Products (9:13)
• Digital Products (25:11)
• Customer Verification Experiments (7:17)
• Verify Your Knowledge

Sourcing & Negotiating

• Overview (3:22)
• Amazon Fees – Complete Breakdown (18:58)
• Chinese Etiquette (5:41)
• Terminology (2:48)
• Certificates and Safety Regulations (9:06)
• Negotiation Best Practices (7:07)
• Supplier Scripts | Outreach (5:35)
• Supplier Scripts | Negotiating (10:11)
• Communication Methods (2:55)
• How To Search For Manufacturers (5:22)
• Getting Samples (5:16)
• Arranging Bundles (3:40)
• Trade Assurance (6:07)
• Shipping Terms and Process (4:49)
• Air Freight (4:28)
• Sea Freight (3:25)
• Inspections (4:32)
• Transitioning From Air To Sea Shipping (4:40)
• VAT | Duties | EORI (10:19)
• Preparing Contract And Invoice (5:13)
• Currency Exchange Services (6:59)
• Verify Your Knowledge

Creating An Addictive Brand

• Overview (4:36)
• Creating A Brand Vision (7:31)
• Owned Emotional Selling Points (OESP) (5:33)
• Defining Your Brand Voice (5:00)
• Due Diligence Checks (5:37)
• Naming Your Brand (6:42)
• Creating Your Brand Assets (6:05)
•  Trademark (5:30)
• Domain & Email (2:23)
• Logo's and Packaging (7:29)
• Packaging Requirements (4:39)
• Product Inserts (6:19)
• Verify Your Knowledge

Amazon Seller Account Setup

• Setting Up On Seller Central (5:56)
• EAN | UPC Barcodes (4:59)
• Creating Your Initial Product Listing (9:08)
• Creating Variations (8:27)
• Hazmat Review (6:44)
• Getting FNSKU Labels (1:15)
• Gating and Restrictions (12:28)
• Creating Shipping Plan (11:30)
• Ordering Checklist
• Verify Your Knowledge

Creating High Converting Product Images

• Overview (4:00)
• The Functional Design Formula Overview (9:58)
• Posner's Theory Of Attention (10:58)
• Communicate (16:43)
• Clarity (10:37)
• Consistency (16:44)
• 3D Renders (15:51)
• Product Photography (13:59)
• Hiring Graphic Designer (4:25)
• Best Practices (4:43)
• Image Verification Experiments (7:24)
• Verify Your Knowledge

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Constructing A High Converting Listing

• Overview (3:42)
• Keyword Research (12:41)
• Style Guides (2:53)
• Character / Byte Limits (4:55)
• Product Title (4:26)
• Bullet Points (5:02)
• Description (11:32)
• Backend Keywords (4:34)
• Price Point (7:38)
• Scribbles (7:03)
• Suppressed Listing (2:37)
• Verify Your Knowledge

The Product Launch

• Overview Of Launch Strategies (3:45)
• Launch Timeline (6:04)
• Verified and Unverified Reviews (6:41)
• Keyword Ranking (4:12)
• Keyword Tracking (2:16)
• Launch Strategy | PPC (2:59)
• Launch Strategy | Giveaways (4:18)
• Launch Strategy | Social Media (5:42)
• Creating High Converting Email Sequences (13:52)
• Protecting Stock (2:13)
• Receiving Goods at Amazon (3:45)
• Verify Your Knowledge

PPC Overview

• What Is PPC and Why It's Important (14:27)
• The 'FBA' Ads Strategy (9:31)
• Key Terminology Glossary
• Vital KPIs (Key Performance Indicators) (9:21)
• Vital KPM's (Key Performance Metrics) (6:29)
• Keyword Classifications (8:45)
• PPC Launch Provisions (6:07)
• SellerPro Ads Planner (2:17)
• Verify Your Knowledge

Foundations | FBA Ads Strategy

• Overview (2:31)
• Launch Metrics (5:48)
• Advertising Objectives (7:05)
• Keyword Research | Overview (3:44)
• Keyword Research | Walkthrough (10:37)
• Keyword Research | Organic Search (3:24)
• Keyword Research | Campaign Manager (2:19)
• Campaign Structure (2:58)
• Campaign Creation | Detection (8:22)
• Campaign Creation | Explore (14:32)
• Campaign Creation | Competitor (7:41)
• Campaign Creation | SellerPro (4:51)
• Verify Your Knowledge

Build | FBA Ads Strategy

• Overview (1:16)
• Convert Search Terms To Keywords (7:51)
• Detection Campaign Match Targeting (8:11)
• Detection & Explore Campaign Placement Targeting (5:07)
• Detection & Explore Campaign Search Terms (16:36)
• Explore Campaign Keywords (6:56)
• Optimising High & Low ACOS Keywords (8:05)
• Optimising Detection ASIN Targets (6:52)
• Verify Your Knowledge

Accelerate | FBA Ads Strategy

• Overview (2:27)
• SellerPro Campaign Setup (2:17)
• Keyword Ascension (6:23)
• Exact Match Comparison (8:30)
• Competitor Campaign Setup (2:12)
• Competitor Ascension (4:54)
• Competitor Comparison (4:43)
• Optimisation Schedule (2:50)
• Verify Your Knowledge

Business As Usual

• If You Run Out Of Stock (6:28)
• Removing Hijackers (6:55)
• Dealing With Returns (4:39)
• Unfulfillable Inventory (3:42)
• Creating Customer Invoices (1:57)
• Seller Central Reports (3:52)
• Outsourcing (5:21)
• Verify Your Knowledge

Completion

• Completing The SellerPro Academy (0:55)

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